Catch the Panel Discussion from Our Report Launch Event!

Following on the launch of our report, “Insights from the Content Marketing Landscape in Japan,” we’ve released a video of the panel discussion that was held between Stephanie Roberts, head of global communications at Hitachi Industrial Equipment Systems Co., Ltd.; Ross Rowbury, senior managing director and co-head of group corporate communications at Nomura Holdings; and Robert Heldt, CEO of Custom Media. 

Their wide-ranging conversation covers the importance of thought leadership, the role that storytelling can play in content marketing strategies, and the challenges involved in attracting—and holding on to the attention of audiences online. 

You can see the entire video below:

For the full report: https://custom-media.com/blog/insights-from-the-content-marketing-landscape-in-japan/