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Insights By Custom Media

Inspired


Insights By Custom Media

Inspired


The SaaS Source: October 2024

Published on October 29, 2024

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Mastering Account-Based Marketing in Japan

In today’s competitive B2B landscape, Account-Based Marketing (ABM) has emerged as a key strategy, one that can be especially powerful in the Japanese market when applied correctly.

Mastering Account-Based Marketing in Japan

The SaaS Source: September 2024

This month’s roundup of news in Japan’s SaaS industry covers the launch of TikTok ad support in NeX-Ray, Comple’s showcase at DX Expo and Incloop’s focus on SME digital transformation.

The SaaS Source: September 2024

Custom Media Creates Etihad Airways’ LINE Account for Japan

Custom Media is excited to announce a collaboration with Etihad Airways, the national airline of the United Arab Emirates (UAE), to unveil a new Japanese-language LINE account. This launch marks the first time a Middle Eastern airline has created a dedicated LINE service tailored specifically for Japanese travelers. 

Custom Media Creates Etihad Airways’ LINE Account for Japan

The SaaS Source: August 2024

This month’s roundup of news in Japan’s SaaS industry covers key developments including advancements in AI-powered SaaS platforms, enhanced payment technologies and ongoing security challenges.

The SaaS Source: August 2024

Content Optimization Best Practices for SEO Success

Last week we discussed how Google Search Console (GSC) can help you create relevant content. This week, we’ll cover how to use the tool to keep your content visible.

Content Optimization Best Practices for SEO Success

From Data to Dominance: Using Google Search Console for Killer Content Ideas

The ever-evolving digital landscape continues to create increasingly accessible and accurate tech that is all too easy to take advantage of. If you’re not already using Google Search Console (GSC), here’s why you should.

From Data to Dominance: Using Google Search Console for Killer Content Ideas

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Interviews

The Intern Experience

Misaki Wakanabe, a student at Aoyama Gakuin University, interned at Custom Media from May to August 2022. She worked closely with the sales and consulting team during her time with us. Before she left, we spoke to her about her experience.

The Intern Experience

Meet Custom Media’s Senior Creative Consultant

We’ve got a really dynamic and diverse team, and each one of us brings a unique perspective, not just to the work we do, but to the world in general.

Meet Custom Media’s Senior Creative Consultant

Meet Custom Media’s Advisor

I am mainly helping my Japanese clients to effectively access global audiences. Custom Media is based in Japan, and many of our customers are international executives living in Japan. They often play the role of an “international window,” since they are influencing people and frequently liaising with their counterparts back in their home countries.

Meet Custom Media’s Advisor

News

Custom Media Creates Etihad Airways’ LINE Account for Japan

Custom Media is excited to announce a collaboration with Etihad Airways, the national airline of the United Arab Emirates (UAE), to unveil a new Japanese-language LINE account. This launch marks the first time a Middle Eastern airline has created a dedicated LINE service tailored specifically for Japanese travelers. 

Custom Media Creates Etihad Airways’ LINE Account for Japan

Custom Media Launches Content Marketing Report

Insightful survey reveals insights from the Japanese media landscape

Custom Media Launches Content Marketing Report

Custom Media Wins Gold and Bronze at London Awards

Creative marketing and communications agency Custom Media won two top prizes at the annual Digital Impact Awards Asia.

Custom Media Wins Gold and Bronze at London Awards