Custom Media Client Wins Top Global Tourism Award in London

We are delighted to announce that Sengan-en, Shoko Shuseikan Museum, and Shimadzu Satsuma Kiriko Glassworks of Kagoshima Prefecture have won Silver Prize in the World’s Best Attraction category of the 2019 International Travel & Tourism Awards (ITTA) at the World Travel Market (WTM).

Held in London, the WTM is one of the world’s largest travel and tourism events, and in 2019—its 40th year—it drew more than 50,000 industry professionals from 186 nations.

At the ITTA on Nov. 5, attended by more than 500 senior members of the tourism industry, Sengan-en claimed the Silver Award for Best Attraction that acknowledges work on visitor attractions to ensure excellence in customer satisfaction and service.

The Sengan-en complex beat some formidable competition, including Warner Bros.’s The Making of Harry Potter tour in London; Les Village Nature Paris, a project planned in collaboration with Euro Disney S.C.A.; and Spike Island in County Cork, Ireland, which was named the top European tourist attraction at the 2017 World Travel Awards. Sengan-en includes a beautifully preserved historic garden, museum, four restaurants, and shops.

Alex Bradshaw
Alex Bradshaw

Shimadzu Limited, a family company that administers the complex, is a Custom Media client. In 2018, we designed their website in English, Japanese, and Chinese that promoted awareness of Sengan-en. We also created trilingual menus for its formal and traditional restaurant, family-oriented restaurant, casual counter-style outlet selling rice cake dumplings, and a refined Japanese-style tearoom.

Alex Bradshaw, head of overseas business for Shimadzu, said, “The work Custom Media did on the official website and redesign of customer-facing print materials for Sengan-en was a huge contribution to winning Silver in the Best Attraction category of the International Travel & Tourism Awards. Presenting our brand story in an attractive and easily understandable way brought us not only increased revenue following our renovation project, but also recognitionfrom the highest levels of the international tourism industry.”

See how we helped Shimadzu present its brand story in print and online.

Read the case study

 

GoConnect Debuts at Expat Expo

GoConnect Debuts at Expat Expo

On November 6–7 at Kamiyacho Trust Tower, the first public exhibition for international residents was held—Expat Expo Tokyo 2020. Custom Media’s recently rebranded platform GoConnect made its public debut at the event, with lots of giveaways from the platform and its Partners, as well as a raffle in support of a very worthy charity.

This is GoConnect!

This is GoConnect!

In March, we launched Connect by CM—a free digital marketplace platform to support local businesses economically hit the hardest by Covid-19, as an extension of the Custom Media website. Constantly innovating and adding new features by listening to our Members and Partners, the platform quickly grew beyond its earlier purpose.

Meet Custom Media’s Advisor

Meet Custom Media’s Advisor

I am mainly helping my Japanese clients to effectively access global audiences. Custom Media is based in Japan, and many of our customers are international executives living in Japan. They often play the role of an “international window,” since they are influencing people and frequently liaising with their counterparts back in their home countries.

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