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Now more than ever, businesses need to constantly adapt to maintain a competitive edge. As AI-powered tools redefine how consumers search for and interact with content, traditional strategies must evolve to meet new expectations.
This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including digital adoption platforms, SaaS management solutions and innovative business scheduling automation.
Dive into this insightful conversation on content marketing and discover what surprised our CEO most about Custom Media’s industry-leading survey.
The new year is shaping up to offer exciting possibilities in digital marketing, with plenty of opportunities in advanced AI tech, evolving consumer preferences and innovative marketing strategies.
As Japan strides further into its digital transformation, the Software-as-a-Service (SaaS) industry is poised for remarkable growth in 2025.
We're honored to follow up last year’s Content Marketing award with two new wins.
What is partner marketing and how does one successfully go about adapting it to the Japanese market?
This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including AI solutions, support programs and startup exhibitions.
This month’s roundup of news from Japan’s SaaS industry includes innovative solutions showcased at Japan IT Week 2024, revolutionary product implementations and a notable anniversary.
In today’s competitive B2B landscape, Account-Based Marketing (ABM) has emerged as a key strategy, one that can be especially powerful in the Japanese market when applied correctly.
This month’s roundup of news in Japan’s SaaS industry covers the launch of TikTok ad support in NeX-Ray, Comple’s showcase at DX Expo and Incloop’s focus on SME digital transformation.
Custom Media is excited to announce a collaboration with Etihad Airways, the national airline of the United Arab Emirates (UAE), to unveil a new Japanese-language LINE account. This launch marks the first time a Middle Eastern airline has created a dedicated LINE service tailored specifically for Japanese travelers.
