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Episode 2 - Navigating Japan’s SaaS Market: Localization and Partnerships with Shay Khosrowshahi, MD of YuLife Japan and Asia

In the second episode of the Asia AIM podcast, AIM B2B CEO Robert Heldt chats with Shay Khosrowshahi, Managing Director of YuLife Japan and Asia, to discuss what SaaS companies should do to scale in Japan, one of the world’s most complex markets.

Episode 2 - Navigating Japan’s SaaS Market: Localization and Partnerships with Shay Khosrowshahi, MD of YuLife Japan and Asia

The SaaS Source: August 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry including new collaborations and new SaaS products launching domestically as well as in the US market.

The SaaS Source: August 2025 

The SaaS Source: June 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including SaaS award wins, cloud tech leadership changes and new data on generative AI costs in Japan’s enterprise sector.

The SaaS Source: June 2025 

PR World Alliance Hosts General Assembly Meeting for the First Time in Tokyo

New Board Elected and Studio Talk, India, Wins Award of Excellence

PR World Alliance Hosts General Assembly Meeting for the First Time in Tokyo

The SaaS Source: May 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including cross-border startup collaborations, leadership appointments in cloud tech and security enhancements through biometric authentication.

The SaaS Source: May 2025 

Mastering GEO: The Next Frontier in AI-Powered Search

As AI continues to reshape the digital marketing landscape, a new discipline is emerging at the forefront: Generative Engine Optimization (GEO).

Mastering GEO: The Next Frontier in AI-Powered Search

How Can You Achieve B2B Marketing Success on LinkedIn in Japan?

Tapping into the powerhouse of the Japanese B2B market? While LINE remains the dominant social media platform in Japan, there's a valuable opportunity for B2B professionals: LinkedIn.

How Can You Achieve B2B Marketing Success on LinkedIn in Japan?

The SaaS Source: April 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including new partnerships, product launches and technology adoptions aimed at improving business operations and organizational growth.

The SaaS Source: April 2025 

How Security SaaS Companies Can Thrive in Japan’s Booming Cybersecurity Sector 

Rising cyber threats, regulatory changes and a growing industry set to exceed $40 billion are opening doors for overseas SaaS security providers in Japan.

How Security SaaS Companies Can Thrive in Japan’s Booming Cybersecurity Sector 

AI Agents in Japan’s SaaS Industry

Artificial intelligence is rapidly reshaping industries worldwide, and AI agents are at the forefront of this transformation. These autonomous systems are not only changing how consumers shop and interact with brands—they’re also redefining operational paradigms in the Software as a Service (SaaS) industry.

AI Agents in Japan’s SaaS Industry

The SaaS Source: March 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including BOXIL SaaS AWARD winners, as well as insights into corporate bankruptcies and AI-driven marketing innovations.

The SaaS Source: March 2025 

The SaaS Source: February 2025 

This month’s roundup covers the latest innovations and developments from Japan’s SaaS industry, including e-commerce marketplace solutions, employee benefits platforms and digital rewards programs.

The SaaS Source: February 2025 

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