Catch the Panel Discussion from Our Report Launch Event!
See this engaging and illuminating dialogue for yourself.
Latest Articles
Insights by Custom Media
Inspired
The SaaS Source: June 2024
This month’s roundup of news in the software-as-a-service (SaaS) industry in Japan covers the launch of new platforms and major venture capital investments.
The Craft of Content
Marketing workshop guides young executives in shaping compelling brand stories
Custom Media Launches Content Marketing Report
Insightful survey reveals insights from the Japanese media landscape
Insights from the Content Marketing Landscape in Japan
Explore the latest trends and key insights in Japan’s content marketing landscape, including the importance of storytelling, challenges, generative AI adoption, and strategies for success.
Navigating the Brave New World of a Cookieless Future
Cookies have been a crucial part of digital marketing for years, giving marketers the ability to track, target and engage users online with pinpoint accuracy.
Humanizing B2B Brands in Japan: How to Leverage the Power of Storytelling in PR Strategies
In the realm of business-to-business (B2B) PR and marketing, especially in a culturally rich and nuanced market such as Japan, conventional wisdom often emphasizes a rational and data-driven approach.
The SaaS Source: April 2024
This month’s look at the software-as-a-service (SaaS) industry in Japan features leading companies making appearances at major trade shows and delivering talks.
10 Questions You Should Answer for B2B Success in Japan
As the second-largest economy in Asia, Japan offers great potential for European businesses that are looking to expand with their B2B products and services.
Custom Media to Partner with PROPLUS DATA for Account-Based Marketing Services
Alliance will drive new business opportunities for both companies in the Asia–Pacific region.
BBN Continues To Grow, Adding Two APAC Agencies To Its Partnership
Addition of specialist B2B marketing agencies expands BBN’s global footprint to improve overall offerings to clients around the world.
We’ve Won a Campaign Asia-Pacific Agency of the Year Award!
We are honored and humbled to have been presented with this major industry accolade, which recognizes leading achievements in the field of content marketing.
Get up-to-date global and Japan marketing insights and latest news from Custom Media
In the future, we may send you information about our products and services.