Blog

The SaaS Source: April 2024

This month’s look at the software-as-a-service (SaaS) industry in Japan features leading companies making appearances at major trade shows and delivering talks.

10 Questions You Should Answer for B2B Success in Japan

As the second-largest economy in Asia, Japan offers great potential for European businesses that are looking to expand with their B2B products and services.

Custom Media to Partner with PROPLUS DATA for Account-Based Marketing Services

Alliance will drive new business opportunities for both companies in the Asia–Pacific region.

BBN Continues To Grow, Adding Two APAC Agencies To Its Partnership

Addition of specialist B2B marketing agencies expands BBN’s global footprint to improve overall offerings to clients around the world.

We’ve Won a Campaign Asia-Pacific Agency of the Year Award!

We are honored and humbled to have been presented with this major industry accolade, which recognizes leading achievements in the field of content marketing.

The 5 Biggest Alignment Challenges Facing Marketing & Sales Teams

Discover how to get your sales and marketing teams working together for optimum results.

Navigating the Generative AI Landscape in B2B Content Marketing

In the rapidly evolving world of B2B content marketing, harnessing the power of generative artificial intelligence (GenAI) tools is becoming crucial.

The SaaS Source: March 2024

These are the stories that have been making news in the software-as-a-service industry in Japan this month.

The Benefits of Using Your CRM to Power Your Marketing

Exploring how your CRM can supercharge your marketing efforts.

The SaaS Source: February 2024

This edition of the SaaS Source looks at how companies in a variety of industries are launching and utilizing software-as-a-service offerings to achieve innovative solutions.