Humanizing B2B brands through the power of storytelling.

Custom Media is a full-service B2B agency offering marketing solutions that unite data with creativity, and we harness local and international expertise to bridge the gap between Japan and the world.

We know Japan inside and out.

Japan can be a rewarding market for global businesses, but it’s not an easy one to enter. To succeed here, you need a partner that understands the way that Japanese business decision makers think. With more than 15 years of experience helping international brands achieve their business goals, we have developed a proven approach that delivers results.

Meet the Team

Custom Media's clients logo

Our clients’ success is our success.

How can we help you?

Our clients include companies in the fields of technology, finance, manufacturing, healthcare, energy, education and real estate.
Their success is our success.

Greenpeace

Helping an environmental leader raise awareness about a key issue

Fivetran

Helping a top tech firm enter the Japan market

Nordson

Celebrating a company's milestone anniversary with updated branding and key marketing assets

Insights

B2B Building Blocks for Success in the Japanese Market

We explore some of the key ways B2B brands can achieve their goals in Japan, and share some of the success stories that Custom Media has helped to create.

B2B Building Blocks for Success in the Japanese Market

Exploring the Power of Storytelling at Advertising Week Asia 2023

Custom Media CEO and Co-Founder Robert Heldt took part in a wide-ranging and fascinating discussion with artist and brand collaborator David Stanley Hewett at Advertising Week Asia 2023.

Exploring the Power of Storytelling at Advertising Week Asia 2023

Digital Transformation in Japan Offers a Wealth of Opportunities for International SMEs

We explore areas where overseas SMEs that are offering innovative digital products can find opportunities in Japan, and explain how Custom Media can help them succeed here.

Digital Transformation in Japan Offers a Wealth of Opportunities for International SMEs