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Adobe Photoshop vs Sketch

Web designers rely heavily on design software to create user interfaces (UIs), and Adobe Photoshop has long been the industry standard. However, the venerable application has numerous flaws and limitations when it comes to UI design—a lack of interactive functionality to name a big one.

Adobe Photoshop vs Sketch

Interview: Brian Susantio

I was interested in creating something online that everyone could access without the boundaries of their computer. With a website, anyone can access it as long as they have a browser.

Interview: Brian Susantio

Business is social: Six easy steps to get social media right

Social media is no longer just a place where people go to have fun, hang out with friends or let them know what they are up to. Since helping an international airline establish its social media presence in Japan five years ago, Custom Media has seen a rapid rise in firms, brands, as well as government and non-government institutions reach out to get professional help with their social networking channels.

Business is social: Six easy steps to get social media right

The Power of Video

Using video as a promotional tool has many advantages: It’s easy to consume, impactful, and has a high conversion rate. That’s why it’s considered one of the top three tools for social media marketing. You’d be hard-pressed not to stumble across a video while scrolling through Facebook, Twitter, or Instagram.

The Power of Video

Custom Media named first Premium Partner of Export to Japan

TOKYO (March 23, 2017)—Custom Media is delighted to announce that it has been named the first-ever Premium Partner for the Export to Japan (E2J) online platform.

Custom Media named first Premium Partner of Export to Japan

Advertorials: How to make a fast and lasting impact

We are exposed to thousands of advertisements per day, often without realizing it. Out of those, we may only remember a handful. Those that do make it through often do so in disguise.

Advertorials: How to make a fast and lasting impact

2016 in Review

Last year was another very rewarding 12 months for the busy Custom Media team, and we could not have done it without you, our clients. We’ve greatly expanded our diverse portfolio and have had the pleasure of managing some incredible projects.

2016 in Review

The Rise of Video in Social Media

This year there has seen a strong focus on video content across social media, with many platforms introducing new ways for companies to communicate and reach out to their audience by taking advantage of video, and more recently live video.

The Rise of Video in Social Media

Five ways digital technology influences print

In the digital age, people have become accustomed to a broader color range. Camera technology, screen resolution, processor speeds, and bandwidth continue to improve. Here are five ways digital technology influences print.

Five ways digital technology influences print

Adverts in the new age

As different methods of communication surface every year, it almost seems as though linear traditional methods of advertising will join cave paintings on the list of ancient ways to interact.

Adverts in the new age

Expression and success

For a writer, a blank page is a canvas upon which anything can come to life. For a musician, a song is a message to their audience. And for an entrepreneur, the business world is a playground filled with potential.

Expression and success

Making an impact

Today, the words tablet, notebook, and pad have lost their association with paper. In response to the shift towards digital, the printing industry has made rapid advances, with machines now able to offer greater color ranges and faster speeds than before.

Making an impact